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Starting out

How much rent can a laundry shop afford? A simple way to decide

By the Labahan team · October 18, 2026 · 4 min read

A beautiful spot on the main road is tempting. But rent is paid every month, busy or quiet, for the whole lease. Before you fall in love with a space, turn the rent into the number of loads you must wash every day just to pay it.

A common guideline: rent as a share of sales

A guideline many small-business advisers use is to keep rent below about 10% of your gross sales; for example, this small-business article says that in most industries rent below 10% of gross income is needed. It is a rule of thumb, not a law, and not a guarantee. A shop with low staff and power costs can carry a bit more; a shop with high costs needs less.

Sales you need = monthly rent ÷ 0.10
Loads per day = sales you need ÷ 30 days ÷ your average price per load

Example: what each rent level asks of you

Example figures. Using the 10% guideline and an average of ₱180 per load (your own average will differ; see setting your price list):

Monthly rentSales needed / monthSales / dayLoads / day at ₱180
₱10,000₱100,000₱3,33319
₱15,000₱150,000₱5,00028
₱20,000₱200,000₱6,66738
₱30,000₱300,000₱10,00056
Example loads per day needed for rent of ₱10,000, ₱15,000, ₱20,000 and ₱30,000₱10,000 rent 19 loads₱15,000 rent 28 loads₱20,000 rent 38 loads₱30,000 rent 56 loads
Example: loads per day, every day of the month, at ₱180 per load with rent at 10% of sales. Rounded up.

Now compare those loads with what your machines can actually do. If you have four washers and each can run a limited number of cycles in a working day, a rent that needs 56 loads every day may be beyond your shop no matter how busy the street is. See washer and dryer capacity.

Read the lease, not just the rent

Location checks before you sign

Visibility
  • Can people see the sign from the road?
  • Is it hidden by a post, tree or jeep stop?
  • Is it lit and open-looking at night?
Access
  • Can a customer stop for 2 minutes?
  • Is there a place to drop heavy bags?
  • Is it easy for tricycles and riders?
Foot traffic
  • Count people passing in 15 minutes
  • Who are they: workers, students, families?
  • Are there apartments and boarding houses?
Competitors
  • How many laundry shops nearby?
  • Their prices and opening hours
  • What do their customers complain about?
Parking
  • Motorcycle and car parking in front
  • Rules on stopping or loading
  • Space for your own delivery bike
Visit at least three times: a weekday morning, a weekday evening and a weekend.

The “on the way home” road

One simple idea helps a lot: people drop off and pick up laundry on trips they already make. Look for the road your target customers use going home from work, school or the terminal, and prefer the side of the road where they can stop without crossing traffic. A shop on the way home gets the evening pickups and the next-morning drop-offs. A shop on the way out of the area, or across a busy highway, asks customers to make a special trip, and fewer will.

Stand at the spot between 5 and 8 PM on a weekday. Watch which direction the crowd flows, where jeeps and tricycles drop people off, and where people already stop for sari-sari, bakery or carinderia. Those small stops are a good sign that people are willing to pause there.

When a cheaper spot is the better spot

A lower rent one street inside can win if you add pickup and delivery, a clear sign at the corner, and a loyal group of suki who tell their neighbours. Compare the two options by the loads per day each one needs, not by how they look. See service types and questions to ask before opening.

How Labahan helps

Labahan Manager can’t choose a location for you, but once you open, the Today screen shows each day’s sales, and on the Pro plan the monthly reports show sales by week and your busiest days, so you can check whether you are hitting the loads per day your rent needs. With Rent and payback turned on, the report also shows your rent as a share of sales each month. On the Pro plan, pickup and delivery with map pins and directions for your rider helps a shop off the main road reach customers further away.

Read next

Starting out · 5 min read6 questions to answer before opening a laundry shop in the PhilippinesStarting out · 4 min readHow to choose laundry machines by running cost, not just the priceOperations · 3 min readHow to stop lost and mixed-up laundry in your laundry shop

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